Interactive immersive and sensory experiences for the enhancement of the tourist and cultural heritage

AEDEKA, in collaboration with the partner companies Suggesto and Interline, has been awarded the public tender for the realisation of research and development services functional to the creation of an innovative technological platform within the Nois Plus Project.

The project aims to create a new hardware and software platform for tour operators to independently create, without specialised technical skills, immersive and sensory interactive experiences using the latest technologies in the Internet of Things, augmented reality and virtual reality fields. The platform will offer territorial marketing tools to promote the interactive experiences created on online channels. Sophisticated artificial intelligence algorithms will suggest to the user routes, points of interest to visit, personalising the visit experience.

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